Carla Malherbe came to Stellenbosch to study and never left. Armed with a Bachelor of Consumer Science majoring in Food & Nutrition, she entered the wine industry and has worked in a variety of positions including PR, marketing and international sales.
Today Carla heads up the Hospitality Division of DGB and is also a board member at Franschhoek Tourism. Her responsibilities include looking after
Franschhoek Cellar, Brampton Wine Studio, and, opening in Franschhoek in September, The Old Road Wine Company. Carla is passionate about bringing brands to life by engaging the consumer in the brands’ home, and creating lasting memories for the DGB wine brands. She knows that it is no longer enough just to sell a bottle of wine, and ensures that her team is dedicated to selling experiences.