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2017 Programme

Business of Wine & Food Tourism Conference 2017 Programme

Aiming For Excellence


07:30
Registration

08:25
Welcome
Andre Morgenthal
08:30 – 09:10
The art of impeccable service
Don Shindle, GM Westin Verasa, Napa, US
09:10 – 09:45
Let’s look at tourism differently
Sisa Ntshona, CEO SA Tourism
09:45– 10:15
TEA/COFFEE

10:15 – 10:55
Wine, Food and Travel and choosing wines for Delta Airlines
Andrea Robinson, MS, wine personality and convenor of Delta’s on board wine selection panel, USA
10:55 – 11:35
What role can hotels, wineries, and restaurants play in promoting a sustainable future?
Dr. Jaisheila Rajput, CEO, Tomorrow Matters, plus panel members
11:35 – 12:35
The effect of a winery visit on brand loyalty and purchasing behavior.
Dr. Robin Back, University of Central Florida, USA
12:35 – 13:35
LUNCH

13:40 – 14:40
Brand aligned service excellence.
Linda d’Holt- Hacker, The Touch Company, Tahirih Michot, The Idea Processor
14:40 – 15:10
PR – trouble shooting in tough times.
Wendy Masters, founder of Phoenix Partnership
15:10 – 15:40
TEA/COFFEE

15:40 – 16:10
Virtual Reality- is this the new marketing?
Kelly Jackson, G.M. Contiki Holidays
16:10 – 16:40
The Good, the Bad and the Ugly. Best Practice in the Tasting room.
Kevin Arnold, CEO Waterford Estate
Glen Christie, Owner Vineyard Ventures.
Admire Wakwa, The Wine Studio
16:40 – 17:10
Attracting Afropolitans to the Cape Winelands.
Jerry Mabena, CEO: Thebe Services
17:10 – 17:30
What’s next for Tourism in the Cape?
Tim Harris, CEO Wesgro
17:30 – 19:00
NETWORKING COCKTAILS
Hosted by South African Tourism